Monitor Backlinks Review 2026
Track your backlinks and spy on competitor link building strategies.
What is Monitor Backlinks?
Monitor Backlinks (now part of SEOptimer) is a backlink tracking tool that sends automatic notifications when you gain or lose backlinks, helping you maintain a healthy link profile and react quickly to changes. The platform monitors your domain's incoming links daily, alerting you to new high-quality links worth celebrating and lost links worth reclaiming. Competitor backlink monitoring reveals where rivals are earning links, uncovering outreach opportunities for your own campaigns. The built-in disavow tool simplifies the process of flagging toxic links for Google. Keyword rank tracking adds organic position monitoring alongside link data. White-label reporting makes it suitable for agencies presenting link building results to clients. Clean, straightforward interface focused on doing one thing well. Founded in 2012, with pricing from $19.95/month.
Founded in 2012, Monitor Backlinks has established itself as a leading solution in the backlinks space. It serves SEO professionals, digital marketing agencies, freelancers, and in-house marketing teams worldwide.
Key Features
Who Should Use Monitor Backlinks?
🏢 Agencies
Manage multiple client campaigns with scalable backlinks features.
💻 Freelancers
Professional-grade backlinks capabilities for independent consultants.
📈 In-House Teams
Streamline your SEO workflow with integrated backlinks tools.
🚀 Startups
Invest in growth with data-driven SEO insights.
Monitor Backlinks Pros & Cons
Pros
- Automatic email alerts when you gain or lose backlinks
- Daily link profile monitoring with dofollow/nofollow detail
- Competitor backlink monitoring uncovers outreach opportunities
- Built-in disavow tool to flag toxic links for Google
- White-label SEO reports suited to agencies
Cons
- Now folded into SEOptimer; standalone product being phased out
- Monitoring-focused with a smaller index than research-grade tools
- Limited keyword and rank-tracking depth
- Basic metrics compared to full SEO suites
Monitor Backlinks Pricing
| Plan | Price | Highlights |
|---|---|---|
| DIY SEO | $29/mo | Core audit/backlink tooling (SEOptimer entry plan) |
| White Label | $39/mo | White-label reports |
| White Label & Embedding | $59/mo | Embeddable audit tool, white-label |
Frequently Asked Questions
What is Monitor Backlinks?
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Monitor Backlinks is a premium backlinks tool designed for SEO professionals, digital marketers, and agencies. It helps improve search engine visibility and organic performance.
How much does Monitor Backlinks cost?
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Monitor Backlinks pricing starts at $29/mo (DIY SEO), with higher tiers up to $59/mo (White Label & Embedding). Always check the official site for current pricing.
Is Monitor Backlinks good for beginners?
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Monitor Backlinks is suitable for users of various experience levels. Many paid tools offer free trials so you can test before committing. Check the features list to see if it matches your needs.
What are the best alternatives to Monitor Backlinks?
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Popular alternatives to Monitor Backlinks in the Backlinks category can be found on our category page. Each tool has different strengths — compare features, pricing, and user reviews to find the best fit.
What are Monitor Backlinks's key features?
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Monitor Backlinks's main features include: Backlink Monitoring, Keyword Tracking, Competitor Backlinks, Disavow Tool, Email Alerts, SEO Reports. These features make it a comprehensive solution for backlinks needs.
What are the pros and cons of Monitor Backlinks?
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Its main strengths are automatic email alerts when you gain or lose backlinks, daily link profile monitoring with dofollow/nofollow detail, competitor backlink monitoring uncovers outreach opportunities. The main drawbacks to weigh are now folded into seoptimer; standalone product being phased out and monitoring-focused with a smaller index than research-grade tools. See the full pros and cons breakdown above to decide if Monitor Backlinks fits your workflow.